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Free cpe webinars
Secrets to Growing Your Firm 5X Faster

SECRETS TO GROWING YOUR FIRM 5X FASTER

Cost Free
Presentation Length 1.0 hour

Recorded DateSeptember 10, 2019
CPE:Not available
(archived webinars do not offer CPE credits)
Course LevelBasic
Course Description

In this webinar, discover the marketing secrets of the best-performing accounting firms — and how you can emulate their success. Why do some accounting firms grow at a remarkable clip year after year, while others grow little or not at all? To a great degree, the answer lies in the way those firms approach marketing.

Join Hinge’s Lee Frederiksen as he explores never-before-released data on high-growth accounting firms and what they do differently from their slow-growing peers. You’ll learn exactly what techniques high performers use most, and which ones they think are a waste of time and money.
 
By the end of the webinar, you should have plenty of specific ideas to bring back to your firm.
 
Learning Objectives:


  • Learn what strategies high-growth accounting firms are using today to grow tomorrow

  • Understand how much these firms budget for marketing—and where they allocate their dollars

  • Observe how high-growth firms position themselves in the marketplace

  • Learn what high-growth firms do differently than their peers

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PLEASE NOTE: ARCHIVED WEBINARS DO NOT QUALIFY FOR CPE
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Lee Frederiksen is a rare combination of businessman and research scientist. An award-winning marketer, Visible Expert®, and business strategist, he draws on his Ph.D. in behavioral psychology and his own deep experience as CEO and entrepreneur to help firms achieve high growth and high profitability.The author of six acclaimed books on marketing and business and the Managing Partner of Hinge, a marketing firm for the professional services industry, Lee can be found serving up wisdom in his humorous, straightforward style at speaking engagements around the country.

About Our Sponsor

Billcom
BILL (NYSE: BILL) is a leader in financial automation software for small and midsize businesses (SMBs). As a champion of SMBs, we are dedicated to automating the future of finance so businesses can flourish. Hundreds of thousands of businesses trust BILL solutions to manage financial workflows, including payables, receivables and spend and expense management. With BILL, businesses are connected to a network of millions of members, so they can pay or get paid faster. Through our automated solutions, we help SMBs simplify and control their finances, so they can confidently manage their businesses and succeed on their terms. BILL is a trusted partner of leading U.S. financial institutions, accounting firms, and accounting software providers. BILL is headquartered in San Jose, California.